CREAZUR PRO
E-commerce website
Year
2022
Brief
Create a robust and user-friendly e-commerce platform for Creazur Pro, tailored to the specific needs of construction professionals: clear navigation, personalized pricing, advanced account management, and full ERP integration.
Solutions
B2B-focused e-commerce architecture: catalog structured by professional use cases, quick access to product families, and efficient filters for professional searches;
Profile-driven pricing: differentiated pricing, targeted promotions, and automated commercial rules based on company type or purchase volume;
Advanced account management: comprehensive customer portal, company-specific terms, consolidated histories, and direct ERP data synchronization;
Differentiating features: furniture set customization, automatic price adjustments, and tools that simplify product selection and configuration;
Clear, modern visual design: restrained interface, strong hierarchies, and readable visual components to support a smooth experience in a demanding professional context;
Performance-oriented Drupal foundation: modular architecture, secure integration with internal systems, and scalability to support catalog growth.
